PRIUS PRIME
With the highest total driving range1 and the shortest charging time2, Prius Prime is the most advanced Toyota hybrid ever built.

Toyota continues to offer powertrain innovation. The Prius Prime is our latest, offering zero-emissions in Electric Vehicle Mode3. Take a look at a few of its many advantages.
A CLEANER COMMUTE



With Prius Prime’s plug-in hybrid technology, you can commute up to 40km, strictly on electric power.8
EASY/FAST CHARING TIMES
Prius Prime offers the fastest charging time in its class, taking only 5 hr 30 mins to charge using a standard household 120v9 outlet. When you have access to a 240v10 outlet, charging time is reduced to 2 hr 10 mins. That’s convenience. You also don’t have to worry about purchasing special equipment to charge it.

MODELS
Prius Prime
Highlights include:
Toyota Safety SenseTM P
7” Display Audio
Heated Steering Wheel
Quad-LED Projector Headlamps, Rear LED Tail Lamps, LED Daytime Running Lights
Advanced Dual 4.2″ full colour Thin-Film Transistor (TFT) gauge cluster
Eco Drive Monitor
From $32,990*
Prius Prime Technology
Highlights include
Prius Prime features, plus:
Toyota Safety SenseTM P
11.6” HD Display Screen
JBL Premium 10 Speaker Audio System
Colour Head-Up Display
Intelligent Clearance Sonar with Intelligent Parking Assist
Qi Wireless Charger for Mobile Devices
Blind Spot Monitor with Rear Cross Traffic Alert
Integrated LED fog lights
From $35,445*
Disclaimers about Prius Prime
Combined electric/hybrid driving range
Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for both plug-in hybrid electric vehicles and battery-electric vehicles. Estimated combined range rating when fully charged and with a full tank of gas. Actual results will vary based on driving habits and other factors.
Charge time is for standard 120v household outlet. Always plug-in in accordance with Owner’s Manual.
Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for plug-in hybrid vehicles. In testing, this vehicle did not use any gasoline during electric mode operation. Depending on how you drive, you may use gasoline during electric mode operation as actual results will vary based on driving habits and other factors.
Estimated combined City/Hwy EV Mode fuel efficiency
Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for plug-in hybrid vehicles. Actual results will vary based on driving habits and other factors.
Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for plug-in hybrid electric vehicles. Estimated EV mode range rating when fully charged. Actual mileage traveled in EV mode will vary and is dependent on many factors such as traffic, road and weather conditions, vehicle maintenance, driving speed, charging practice, battery age, and cargo load.
Charge time is for 240v outlet (charging station). Always plug-in in accordance with Owner’s Manual.
Do not rely exclusively on the Parking Assist. It is not a collision-avoidance system or a substitute for safe and attentive driving.
Do not rely exclusively on the Blind Spot Monitor System and the Rear Cross Traffic Alert System. They are not a collision-avoidance system or substitutes for safe and attentive driving.
Fuel efficiency estimates were determined using approved Government of Canada/Transport Canada Test Methods. Actual fuel consumption will vary based on driving habits and other factors. Learn more about Fuel Consumption Ratings.
Drivers should always be responsible for their own safe driving. Please always pay attention to your surroundings and drive safely. Depending on the conditions of roads, vehicles, weather, etc., the TSS systems may not work as intended. Please see toyota.ca, your local Toyota Dealer or Owner’s Manual for details.
*MSRP does not include Freight and PDI of $1,790, license, insurance, registration, applicable taxes, levies and fees. Dealer may sell for less.